Blue Moon Belgian White
The label: The beer is not from Belgium; it’s made in Memphis. And Blue Moon Brewing Co. is actually Coors.
The complaint: The Confederation of Belgian Breweries says it’s a misleading attempt to glom onto the Belgian beer fad. It’s been nagging Coors and the ATF about the wording for years.
The solution: Coors has agreed to remove the words “Belgian White” from the neck label.
Dixie Blackened Voodoo Lager
The label: A spooky swamp scene.
The complaint: Texas alcohol regulators temporarily outlawed the brand, made in New Orleans, because it conjured up images of witchcraft and cults.
The solution: Louisiana legislators threatened to ban Lone Star beer. Texas relented.
Cantillon Rose de Gambrinus
The label: A naked woman frolicking with Gambrinus, the mythical king of beer.
The complaint: The feds at first didn’t like her exposed nipples.
The solution: Cantillon put a dress on the girl. Later, the ATF backed down and said beer labels could be considered a work of art.
Victory Golden Monkey Triple Ale
The label: Contained the tag line, “The Triple do you good.”
The complaint: ATF rejected it because of an apparently drug reference (The trip’ll do you good.)
The solution: Victory backed down and changed the line to “This Monkey’s bound for glory!”